Azarnoosh Hs

100Kolah — the hat project

01 · 2024 – 2025 · Tehran · costumed & ready-to-wear hats

Kolah means hat in Farsi — and 100Kolah set out to make a hundred of them, each with its own personality: dripping brims, strawberry seeds, rose-petal linings. Shown at Balkon Fashion Event, The Rakht and Koocheh Music Festival, Tehran.

Digital illustration sheet of nine bucket hat designs in pink, blue and red
Digital illustration sheet of nine bucket hat designs in pink, blue and red
Model wearing a sky-blue bucket hat with dark blue drip applique
Model wearing a sky-blue bucket hat with dark blue drip applique
Model wearing a bright red bucket hat, seen from the side
Model wearing a bright red bucket hat, seen from the side
Teal bucket hat with drip applique in progress on the sewing table
Teal bucket hat with drip applique in progress on the sewing table
Portrait of a model in a strawberry-patterned beret and colourful shirt
Portrait of a model in a strawberry-patterned beret and colourful shirt
Pink strawberry applique pieces being cut on the worktable
Pink strawberry applique pieces being cut on the worktable
Model at a sunny window wearing a pink strawberry bucket hat
Model at a sunny window wearing a pink strawberry bucket hat
Brown and red petal applique pieces laid out on fabric
Brown and red petal applique pieces laid out on fabric
Hand holding up a turquoise and brown hat in the courtyard
Hand holding up a turquoise and brown hat in the courtyard
Model relaxing in an armchair with a pink hat tipped over the face
Model relaxing in an armchair with a pink hat tipped over the face
Model at night wearing a tall stack of colourful hats
Model at night wearing a tall stack of colourful hats
Stack of olive-green bucket hats on the sewing table
Stack of olive-green bucket hats on the sewing table
Sewing machine needle lit in warm amber light while stitching a hat
Sewing machine needle lit in warm amber light while stitching a hat
Purple bucket hat turned upside down and filled with rose petals
Purple bucket hat turned upside down and filled with rose petals
Grey plaid flat cap photographed on a white background
Grey plaid flat cap photographed on a white background
Fitting session with hats and orange straps in a traditional interior
Fitting session with hats and orange straps in a traditional interior
Second fitting shot with hats and orange straps in a traditional interior
Second fitting shot with hats and orange straps in a traditional interior